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We believe in order to be ProActive, we must stay abreast of culture, social, economic, and industry trends. This is a place where we will post articles, links to websites, information about conferences, and anything else we think is interesting and worth your time.
- Aug10
Greg Reid - EXPO Magazine Interview
Posted in Magazines by Tony Lorenz
PermalinkI said it once, and I'll say it again - what Greg Reid, executive vice president at YRC Worldwide, has to say is worth hearing. EXPO Magazine captured his thoughts in a five minute interview recently (July/August 2008 issue), and it's definitely worth five minutes of your time to read. Enjoy.
- Jun16
ECEF Forum - Washington DC
Posted in Magazines by Tony Lorenz
PermalinkProActive's valued client Greg Reid, executive vice president at YRC Worldwide, served as the keynote speaker at this summer's Exhibition & Convention Executives Forum in Washington, DC. Tradeshow Week (June 16, 2008 issue) took the opportunity to speak with Greg and get his perspective on why YRC Worldwide changed its tradeshow strategy and where events now fit in the company's marketing plan.
Now enjoying an 11-year relationship with Greg and his company, I've learned to listen closely when he has something to say.
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